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Cymfony's Blogoversary and a Fond Farewell

Cymfony's Marketing Insight blog is celebrating its first anniversary this month.  I can't believe it's been an entire year since I created this site and wrote my first blog post.  We've since added contributors from many internal teams including account management, product development, marketing, sales, engineering and even the executive offices.  Our goal when launching the site was to provide "tips, advice, best practices and market perspective from insiders and guests of the company....on topics such as media measurement, blogging analysis, corporate reputation management, natural language processing and more."  And it still is with some minor tweaks along the way. 

I joined Cymfony in the spring of 2004 to manage corporate communications for the company.  I knew early on I wanted to launch a corporate blog - I just wasnt sure how to do it and to be quite honest, I was very nervous about where it was going to take us. In the begining there were more questions then benefits in my mind...

who should post? what should we write about? what if we say something wrong?   Still, I wanted Cymfony to launch a corporate blog as a communications tool and a resource for customers - a place that Cymfony employees could go to share their perspectives on topics that they want to write about.  I don't edit the site, nor do I approve posts before they go live.  I am far from being considered an  "a list" blogger and our site hasn't made any top 10 lists but we have been successful doing what we set out to do - provide an open dialog in a niche space.

Ironically after a year of posting, today is also my last day at Cymfony.  I'm leaving to help my husband grow his financial services business.  (Who knows, I many even start a blog for Lighthouse Capital Advisers!).  It's been both fun and challenging to keep Cymfony's blog fed with original, insightful, and thought provoking content.  I hope it continues to flourish. 

Best of luck to all and thanks for the adventure.  Keep in touch! Cindy

Posted by Cymfony on March 9, 2006 at 09:58 AM | Email this post Permalink

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Comments

Congratulations on the year of successful blogging at Cymfony. It's a great blog. I will be sad to see your contributions gone from the blog. Good luck with the new venture Cindy!

Posted by: john cass | Mar 19, 2006 10:04:33 PM

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