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Blog Bits - Week of September 5th

Looking for a way to help the victims of Hurricane Katrina? Boston's chapter of AMA is celebrating its 65th Birthday and is hosting a fundraiser to celebrate.  The fundraiser will be held on September 22nd, 2005 in Boston, MA. The cost is $15/person and $10 of that will go to Hurricane victims.  Not only will you be donating to a good cause - you will have the chance to network with Boston's best marketing professionals, meet AMA board members and above all - have a good time!

When searching for a company in Google - most companies have the hits directed to their homepage.  Wayne Hurlbert of Blog Business World suggests a different strategy for marketing those clicks count.  In his post, Hurlbert points out that website landing pages are often the most neglected sales points and that having a targeted landing page can turn visitors into customers. Hurlbert offers advice on the importance of landing pages and how to make the landing page conversation.

If you spend time writing your own blogs, reading other people's blogs, blogging on other blogs and trying to keep on top of the developments in the blogosphere, take a moment to read Seth Godin's new free ebook on blogging titled Who's There. Godin comments, "Who's There is not an ebook about how to write better or how to follow the traditional conventions about formatting and building a blog.  It's not designed to sell you one service instead of another, either.  Instead, I divide the blog world into three groups and turn my attention to one.  And in particular, I try to sell you hard on how building a blog asset can have a spectacular impact on you, your career, your organization and your ideas."

Posted by Jeri Weaver on September 9, 2005 at 02:22 PM | Email this post Permalink

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